"Research predicts that by 2020, customer experience will overtake price as the reason for purchasing a product or service. As a result, public and private sector organisations are facing ever-higher expectations from customers. The private sector is also contending with the rise of social media, the digital customer and ever-increasing-competition, meaning that organisations are looking to improve customer experience to help gain and retain customers and increase market share. Within the public sector, organisations are facing continued cost-cutting. This results in an increased need to improve efficiencies that do more with less.
NTT DATA provides tailored solutions that help our clients meet these business challenges. Built on leading CRM platforms from Salesforce and Microsoft, NTT DATA brings an industry-focused experience of delivering hundreds of CRM projects that allow organisations to improve efficiency and gain customer insight, resulting in cost savings and enhanced customer experience."