Building the Business Case for 5G | NTT DATA

Tue, 19 October 2021

Building the Business Case for 5G

A study into the dynamics driving the adoption of enterprise 5G

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Introduction

Simply put, we can expect 5G to become one of the most impactful and transformative innovations to hit the modern enterprise. Entire industries brace for significant disruption to the way they do business, from business unit upheaval to transforming the way existing technologies, people, and processes interact with each other.

Crucially, the benefits are clear for many – with executives building investment business cases around more responsive, secure, and stable networking capabilities. The majority anticipate real opportunities to boost services, drive down costs, and open new revenue streams while in the process enabling new digital capabilities – from greater sensor density on the shop or factory floor to the extension of operations beyond their traditional comfort zone.

Industries from Retail to Travel to Healthcare are pushing ahead on their adoption journeys. Many are already far into their roadmaps, benefiting from detailed and thoughtful strategies that align existing operations and technologies with the evolving possibilities presented by 5G. Many more are experimenting and exploring, finding experts and partners to help them build out a coherent plan. And others remain locked in a 'wait and see' stance, reluctant to invest or unsure of the right path to follow. What remains clear from this research is that all are ready for considerable change – recognizing the significant impact the technology will have either directly on their core business model or indirectly through their partners and customers.

But how ready are the Telecommunications firms to meet this growing demand for enterprise 5G? While strategies are clear for many, several major market obstacles will make the next 24 months challenging for early adopters. Many are targeting industries that are still in the earliest stages of their adoption roadmaps. More pressingly, the earliest enterprise adopters are planning on Telecommunications partners bringing market-ready solutions to the space long before telcos intend to deliver. Evolving market dynamics will be analysed deeply throughout this report as we seek to build a clear picture of how the market is developing.

We have separated this report into three sections to help us get to grips with a complex and evolving space. The first paints a picture of the broader structure, motivations and visions across enterprise and telecommunications executives, enabling us to compare and contrast the journeys from both the buy-side and the sell-side. The second section digs deeper into the enterprise sector and how our cohort of executives across verticals are pushing ahead with their 5G roadmaps. And finally, we conclude by analysing the ability of the Telecommunications sector to meet the demand for enterprise solutions.

57% of respondents highlight cloud solutions and modern infrastructure as a critical building block to unlock the value of 5G in their business.

Building the Business Case for 5G Report paper

METHODOLOGY

In this report, we have gathered data and insights from an extensive survey designed to deliver a detailed picture of the complex enterprise 5G market across Europe. To do this, we interviewed over 200 senior business leaders in France, Germany, Italy, and the UK. To help paint this picture, we also track the differences in demand and maturity across key verticals such as Healthcare, Banking, and Manufacturing, enabling us to balance a diverse cohort of enterprise executives with leaders from the Telecommunications space.
Furthermore, to track differences in decision-making, strategy and vision across the region, we have balanced the sample between IT and Technology leaders and business executives. Ensuring we can round out our view of this complex and rapidly evolving market without bias to a specific stakeholder group. Teknowlogy and the study sponsors conducted this research in 2021 – and all respondents advised they are decision-makers in their companies' ongoing 5G projects.

Report

Building the Business Case for 5G

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